Keeping your mind fit can be even more of a daily challenge than keeping your body in shape. But for us businesspeople — in every industry — the way we think can fundamentally affect the success of our company. Keeping our thought patterns positive and effective is essential in our day-to-day lives.
The eight-hour workday was invented by Henry Ford way back at the turn of the 20th century. Back then, it was an attractive alternative to workers who were accustomed to 12-hour workdays, and the nationwide adoption of the
When you read “technical specs”, you’re picturing the bullet points on a plastic clip tag at Best Buy, right? You might not think your product or service offering has any technical specs. But from a value proposition point of view, we’re really just talking about the most basic W’s of what you’re selling. What is it? What does it do? How will buying it help me solve my problem?
Original Post: Ideas Require Application By Chris Brogan | August 21, 2013 What does it take to make ideas real? I find that questions are amazing tools. Think about that question: “and then what?” and apply it to your own ideas. I guess sometimes the difficult thing about turning IDEAS into ACTION happens when you […]
Original Post: A New York Mom Outsmarts Coke And Pepsi With A Cool Marketing Idea By Avi Dan | February 11, 2013 “Cameron, a former advertising executive, decided to bring her branding skills to bear and tried serving water in a “cute little container.” This time her approach stuck. The kids thought that the new […]
Original Post: 7 Questions That Keep You Locked In On Growth By John Jantsch | September 4, 2012 I love this list of questions. You could print out this list, bring it to every team meeting, and stay focused in on growth. All of them are on point, but I especially think #3 is interesting: […]
I get that a post praising Samsung seems oddly timed in the wake of the lost lawsuit with Apple (although they are appealing – and promising to bring it all the way to the US Supreme Court, should it come to that), but the reality is that they are a $145B Consumer Giant that often […]